Mrs Martha Themba

Assistant Lecturer
Name: Martha Themba
Department of Strategic Communication Staff  Staff Members

Contact Details:
Tel: 011 559 1219

Email: marthat@uj.ac.za

About Mrs Martha Themba

Qualifications:

Honours in Strategic Communication, University of Johannesburg, 2021

MA in Marketing Communication, University of Johannesburg, in progress

Overview/bio:

Martha Themba is an Assistant Lecturer in the Department of Strategic Communication. In pursuit of her academic career goals, she is currently doing her master’s in marketing communication (funded by the National Research Foundation – NRF) and her career started as a tutor in the Department. As a young academic who is still growing in the field, she has a few years of experience lecturing strategic communications and public relations modules. Her research areas of interest include digital communication, social media, crisis communication, and stakeholder engagement.

Research Interests: Digital communication, social media, crisis communication, and stakeholder engagement.

Achievements: (if relevant)

2021      Top Achieving Group in Applied Strategic Communication Group Project.

Conference participation (in the last 5 years):

School of Communication Conference. 2023. JIAS. Session Chair.

SACOMM. 2023. AFDA, Johannesburg. The role of AI (chatbots) in enhancing customer engagement – Presenter.

CDDC Postgraduate research seminar. 2023. UJ School of Communication Boardroom. The role of social media in crisis communication (Master research) – Presenter