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Distinguished Visiting Professor
Name: Linda Hollebeek
Location: C-Ring 6 Auckland Park Kingsway Campus
Marketing and Retail Experts, School of Consumer Intelligence and Information Systems SCIIS Staff Members
Contact Details:
Tel: 011 559 3200
Email: lindah@uj.ac.za
About Prof. Linda Hollebeek
Professor Linda D. Hollebeek is a globally renowned academic in marketing, specialising in customer and stakeholder engagement. She currently holds the prestigious Teng Yew Huat Endowed Chair of Marketing at Sunway University’s Department of Marketing Strategy & Innovation. Additionally, she serves as Professor of Marketing at Vilnius University and Tallinn University of Technology, Guest Professor at Umeå University and Lund University, and Distinguished Visiting Professor at the University of Johannesburg .
Recognised for her significant contributions to the field, Professor Hollebeek has been named a Clarivate Highly Cited Researcher since 2020, placing her among the top 1% of global researchers by citations in Web of Science. She has also been consistently included in the Top 2% of Scientists globally, as per the Elsevier B.V. and Stanford University database . In 2024, she was ranked #698 among Business & Management Researchers by Research.com.
Professor Hollebeek’s research focuses on customer, consumer, and stakeholder engagement, particularly in the context of digital technologies, social media, and service innovation. Her work has been published in leading academic journals, including the Journal of the Academy of Marketing Science, Journal of Service Research, International Journal of Research in Marketing, European Journal of Marketing, and Industrial Marketing Management, among others .
Beyond her research, she contributes to the academic community as Associate Editor of the Journal of Service Research and the European Journal of Marketing, and serves on the editorial boards of several other esteemed journals, such as Psychology & Marketing and the Journal of Retailing & Consumer Services .